And were definitely doubling down on those. McDonalds has navigated the challenges presented by COVID-19, emerging with higher brand trust scores, higher customer satisfaction scores, and higher restaurant margins than the company had going in. Executive Vice President and President, International Operated Markets. Also, we could have done a better job demonstrating and articulating what McDonalds was doing to support communities. As Senior Executive Vice President of Strategic Initiatives, Kevin leads McDonalds Strategy team. This is who we are. He is a born leader who is multi-talented and come across to many of us as a charismatic leader who plays a major impact on the economic success of the Las Vegas Strip. Chris joined McDonalds in 2015 as Executive Vice President, Strategy, Business Development and Innovation. Mr. Hernandez was calling to ask if Mr. Kempczinski would take over the helm of McDonalds. Are there particular mentors or heroes whose words or examples have helped guide you this past year? He began his career in brand management at Procter & Gamble, and also held senior positions at PepsiCo, and most recently at Kraft Foods where he was EVP, Growth Initiatives and President, International. Any franchisee reading this is going to make sure they suggest a new item because they dont want to be calibrated. Prior to joining McDonalds in 1997, he worked for 11 years in Ernst & Youngs audit and mergers & acquisitions practices. Amys educational background includes a BA in Government and International Studies from the University of Notre Dame, a law degree from The John Marshall Law School, and an Executive MBA from Northwestern Universitys Kellogg School. Are there particular mentors or heroes whose words or examples have helped guide you this past year?Theres not one person. Chris is responsible for driving McDonalds growth strategy, Accelerating the Arches, and ensuring that the Companys values are embedded throughout the System as the filter through which all our business decisions are made, bringing its corporate purpose to feed and foster community to life. In this role, Kevin identifies and focuses on areas where we can continue to evolve our Accelerating the Arches growth strategy long into the future, and provides active counsel as teams execute against the strategy. As for digital, I think everybody, not just in our industry, recognizes that digital is transforming how consumers are interacting with brands, how theyre experiencing things. We expect to roll out our loyalty program, called MyMcDonalds Rewards, in the US later this year and in all our major markets over the next couple of years. While at Boeing, Bethany led global expansion of Boeing Learning portfolio including two global learning campuses (UK, Singapore), increased local offerings and reach 3x, launched Boeing Learning Ambassador network of 100+ non-HR leaders in all non-US regions. Prior to McDonalds, Bethany spent 30 years leading talent development and learning innovations at six companies, including Boeing, GE, Gap, Ethan Allen, IBM and The Interlock Group. Thats a good thought exercise to be going through at this time. In 2010, Jill became the Managing Director for our UK business and President, Northern Europe, sustaining strong performance across all metrics of our company, including a strengthened brand, a reinvigorated employee experience and double-digit sales growth, all while fostering successful franchisee performance and engagement. I did spend time up front providing a framework a list of five things to help guide those decisions: Were all in this together. Chris Kempczinski: I admire how Amazon constantly talks about Day 1; I think thats a great orientation and mindset for us to have at McDonalds. As President of IDL Markets, Jo is responsible for the more than 80 markets in which McDonalds has licensed its franchising rights to strategic partners. The National Diversity Council named Reggie to the Top 50 Chief Diversity Officer list in 2020, and to the Top 100 Chief Diversity Officer list in 2021. But, broadly, our systems in great shape. Evidence had emerged that McDonalds then-CEO, Steve Easterbrook, had violated company policy and undermined company values. j=d.createElement(s),dl=l!='dataLayer'? Freedom within the framework gets back to this point of how the brand stays relevant. Before joining McDonald's,John spent six years as aFinancial Analyst and Brand Management Specialist in P&G Portugal and Switzerland, where he held various positions and was responsible for managinghigh-impactprojectsthroughout Europe. Kempczinski has an MBA from Harvard Business School. As McDonalds Executive Vice President and Chief Customer Officer, Manu Steijaert leads the Customer Experience team focused on transforming how customers engage with the McDonalds Brand. feel-good moments for everyone. What are your 2021 priorities for staying ahead and nimble?We call them the three Ds: Drive Thru, delivery, digital. Finally, I went to Duke and Im a big Duke basketball fan. I had spent most of my career in packaged goods, so I had to learn a new industry. Senior Vice President, Corporate Controller, Reggie Miller The global technology organization powers the industry-leading capabilitiesfrom restaurant and digital technologies to business infrastructure and cybersecurity. Executive Vice President and Chief Customer Officer, Executive Vice President and Global Chief People Officer, Executive Vice President and Global Chief Impact Officer, Executive Vice President and Global Chief Supply Chain Officer, Vice President, Strategic Alignment and Chief of Staff, Office of the CEO, Senior Executive Vice President, Strategic Initiatives, Ian Borden Looking at your recent marketing initiatives, featuring cultural icons like Travis Scott and J Balvin, and the recent launch of Spicy Chicken McNuggets, I have to wonder how a brand as established as McDonalds continually reimagines marketing? Bethany leads Hamburger University across 8 global locations, providing experiential and virtual learning to upskill restaurant management and crew members. In this role, he worked closely with our business leaders and franchisees to identify innovative new ideas and best practices to accelerate system growth. Prior to joining McDonalds, Emilee was Vice President of Change & Culture at CNA Financial Corporation, where she focused on advancing new go-to-market business strategies, organizational restructuring, implementing a new HRIS, leading the design and move of a new headquarters location, and establishing a new leadership model in line with the purpose and values. It would have been so easy for him to dwell on all the horrible things that had happened to him over the decades. Far from being a dead-end job, retail offers an opportunity for people that doesnt exist in most other places.Since 2015, the Honors has raised the funds to continue to provide programs and resources that connect people to an industry thats a great place to start and grow. The List 2022 honoree Chris Kempczinski answers 20 Questions, Meet The List of People Shaping Retails Future 2022, Introducing The Visionary 2022: Target CEO Brian Cornell, 10 go-to-market strategies move forward in NRF Foundation scholarship competition, The List of People Shaping Retails Future 2022, NRF Foundation Next Generation Scholarship. As part of McDonalds Global Impact leadership, Jenny McColloch leads the Global Sustainability & ESG team that is charged with designing and managing strategies and partnerships to drive positive impact and purposeful, resilient growth for the McDonalds brand. Speaking during the company's 2017 investor meeting, Kempczinski noted that customers were spending more money at renovated stores. Theres a rich trove of best practices out there to learn from. The Global Impact team which fully integrates our Sustainability & ESG, Government Relations and Public Policy, Communications and International Corporate Relations functions, as well as Ronald McDonald House Charities is working to deliver on a refreshed purpose to feed and foster communities. AP News Summary at 11:20 p.m. EST. Amys remit also includes enterprise risk management and safety governance. By Philip Delves Broughton The Wall Street Journal reported Sunday that under Kempczinski's predecessor,. Diversity, Equity and Inclusion at Brunswick Group. In this role, he worked closely with our business leaders and franchisees to identify innovative new ideas and best practices to accelerate system growth. After Kempczinski's comments ignited a political firestorm, McDonald's pledged $3.5 million to 40 neighborhood organizations. There he served in a similar capacity, responsible for the Communications function and the PepsiCo Foundation, and worked closely with the companys Sustainability and Government Affairs teams. If we have that level of consumer engagement on our app, could we do even more for them? Theres not one person. I get asked sometimes, What exactly do you do as CEO of McDonalds? It can seem as though the system runs itself. As Executive Vice President and Global Chief Impact Officer, Jon is leading the effort to harness the unmatched scale and reach of McDonalds to affect purposeful change around the world. McDonald's new CEO Chris Kempczinski is reaching out to employees for feedback about the company. I hope so. She began her career in litigation roles at the law firms of Kelley Drye & Warren LLP and Shipman & Goodwin LLP. The more delivery locations you have, and each of our restaurants is a delivery location, the better you can make that experience. Its been important to me that were always connecting the decisions that we make back to what we stand for as a company. She earned her juris doctor from Harvard Law School and her Bachelor of Arts in economics and political science from Wesleyan University. Are we making the right trade-offs between keeping our restaurants open, keeping communities served, keeping employees employedbetween all of that and keeping people safe? Marion was recognized by the National Diversity Council for being one of Illinois 2012 Most Powerful and Influential Women and has been recognized by Black Enterprise as one of the 50 most powerful women in corporate America, 2015, Most Powerful Women in Business, 2017, 300 Most Powerful Executives in Corporate America, 2018, one of the Most Powerful Woman in Corporate America in 2019, a 2019 CNN Risk Taker and a 2019 Chicago United Business Leader of Color. Postpandemic, I dont think dine-in will come back to where it was. The challenge for us is to decide where to get engaged. Post earning a Bachelor of Science degree in Logistics and Distribution from Western Illinois University in Macomb, IL, Marion held distribution roles in sales and operations. Early on, there was a lot of trepidation: Well, we dont want to be seen as somehow capitalizing on the pandemic. But our communities wanted to understand how companies like McDonalds were supporting them, and our purpose of feeding and fostering communities was so aligned with the need of the moment. 2017 - 2022McDonald's. My view is that in this day and age, you have no choiceif you want to control the message, you will be an inauthentic brand and you wont have any resonance. He also holds an MBA with honors from The University of Chicago. The context of how I came into the job is important to understand: it was very much a values-based situation. Chris joined McDonald's in 2015 as Executive Vice President, Strategy, Business Development and Innovation. Chris joined McDonald's in 2015 as Executive Vice President, Strategy, Business Development and Innovation. Greg Kelly, a senior partner in McKinseys Atlanta office, conducted this interview. We can think about our business beyond just the four walls of McDonaldsand perhaps even beyond what is McDonalds brandedbecause we have scale and a platform that we, and even others in our industry, could use to deliver important and sustained value to our customers. By using this website, you accept the use of cookies. That was the direction that I gave to the system. In this role, Ian delivered sustained business momentum, improved customer trust, and grew share across the market segment through a strong focus on the Accelerating the Arches growth strategy, including digital, delivery and restaurant modernization initiatives. How does the brand remain so cohesive while catering to local tastes?We use the expressionIm sure other companies use it as welltheres freedom within the framework. Customers are seeking brands that reflect their values and the line between the corporate brand and the consumer-facing brand is blurring. fries? All Rights Reserved. And I feel good about what weve done. The McDonalds brand is well known around the world. My first mentor at P&G was a guy who defined what it means to be honest and upfront. Reminding people: Here are the values that have defined McDonalds over the years and, based on those values, heres why were going to make these decisions. I think everybody has recognized were going to a world thats going to be more contactless, thats going to have more dine-away as opposed to dine-in. Customers want to see that the McDonalds they visit locally matches how we act globally. In July 2015, he was appointed Chief Marketing Officer for the High Growth MarketsSegment, comprisingninemarkets across Asia and Europe. [Many] decisions were left to the field and I think ultimately that proved to be quite successful for us.What is one misconception about retail that you would love to debunk for everyone? Hed come to McDonalds in 2015 after holding top management positions at Kraft Foods and PepsiCo. We have our core menu: hamburger, cheeseburger, Big Mac, Quarter Pounder. Prior to joining VF, he was the Director, Diversity Strategy and Support, responsible for the D&I strategy, reporting, and consultation for all Walmart stores in the U.S. and was a recruiter and D&I leader at Tyson Foods. Were building on our strong foundations to ensure we have long-term success. Second, what if youre a loyal customer? At the end of the year, we asked our employees, Did you feel supported in 2020? and over 90 percent said they felt well supported. Dont think dine-in will come back to this point of how I came the!, there was a lot of trepidation: well, we asked our employees, you. 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